Jun 29

PreviewNetworks Stats App for iPhone

By Heather Timmerman Products, Technology Comments Off

We are pleased to announce the launch of our PreviewNetworks Stats App for iPhone users. This is a compliment to our existing CMS which allows our clients to login and access cinema and home entertainment stats on the go. No need to be stuck behind a computer or monitor screen to see how the latest release is doing any longer.  Simply access the app on the iPhone and get an immediate picture on how many impressions a recent trailer is generating.

Stat App Benefits:

  • Check your movie trailer “day to day” statistic on the go
  • See trailer views generated by local media partners inside the Preview Network
  • Instant access to Preview Networks analytics:
    • Search for specific titles
    • Sort by premiere date
    • Sort by published date
    • Customized traffic period

The only thing required to access the iPhone app is an existing client login to the Preview Networks CMS.  Once logged in, the client can only access their own trailer view statistic.  For more information or to download the app, check it out on iTunes.

About Preview Networks

Preview Networks is Europe’s largest preview distribution network. We serve websites, ,  apps and . Our content is available on MSN,, , IMDB, , The Times, MySpace, The Guardian, El Pais, El Mundo, Le Monde and more than 2,300 other online media. We work with more than 300 companies including Sony, Fox, Disney, Warner, Universal, and Paramount. Learn more on previewnetworks.com

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Apr 12

Go Mobile with Melodi Media

By Heather Timmerman Digital Media Trends, mobile, Preview Networks PR and News Comments Off

It’s no secret that mobile is an emerging media platform.  According to comScore “the growth in mobile media usage is largely attributable to the growth in smartphone.“  It all started with the iPhone and now the latest research from Gartner forecasts the Android operating system will be powering 49% of smartphones by 2012.  As far as video is concerned, that is very good news. Smartphone sales are forecasted to increase by 58% in 2011, so it’s a great opportunity for content owners to start thinking about expanding their video marketing campaigns and distribution channels.

Melodi Media is a full service mobile agency that has been focusing on this emerging platform since 2001, when customised ringtones were all the rave.  Now with branded video content moving into mainstream marketing plans, they are in a prime position to assist with the move to mobile, which makes them a natural partner for Preview Networks.

Through their content management platform you will find tons of mobile entertainment content choices including games, audio books, video recipes, and film trailers by Preview Networks.  So if you have content to publish, or are thinking about moving beyond online, Melodi might be a nice place to start.

About Preview Networks

Preview Networks is ’s largest preview distribution network. We serve websites, ,  apps and . Our is available on MSN, , IMDB, , The Times, MySpace, The Guardian, El Pais, El Mundo, Le Monde and more than 1,500 other online media. We work with more than 300 companies including Sony, Fox, Disney, Warner, Universal, and Paramount. Learn more on previewnetworks.com

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Mar 17

MTV goes mobile in Italy

By Heather Timmerman Preview Networks PR and News Comments Off

The MTV iPhone app, aptly called iMTV has launched in the Italian market under the Cinema section, expanding our service within the local market to mobile in addition to online video distribution. 

As mentioned in previous posts, MTV expanded service in Europe to additional Preview networks in France, Germany, Netherlands, Spain, and the UK, and we see this move to mobile as a positive trend.  Although watching video on mobile is not as big as watching video online, the numbers forecasted for 2011 point in favor of more consumers becoming smartphone users which means more app usage globally, and opps for MTV to expand their existing iPhone service.

According to comScore’s January 2011 report on US  mobile subscriber market share: “65.8 million people in the U.S. owned smartphones during the three months ending in January 2011, up 8 percent from the preceding three-month period. Google Android captured the #1 ranking among smartphone platforms for the first time in January with 31.2 percent market share.”   Keeping in line with current trends, plans for an Android app are already in the works for MTV Italy.

About Preview Networks

Preview Networks is Europe’s largest preview distribution network. We serve websites, ,  apps and . Our is available on MSN, , IMDB, , The Times, MySpace, The Guardian, El Pais, El Mundo, Le Monde and more than 1,500 other online media. We work with more than 300 companies including Sony, Fox, Disney, Warner, Universal, and Paramount. Learn more on previewnetworks.com

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Sep 28

iBest Movie App Hits the Italian Market

By Heather Timmerman mobile, movie app, Preview Networks PR and News, Products 1 Comment »

It’s all about apps these days and the iBest movie app is all about cinema.   The most popular movie magazine in Italy is now accessible anytime, anywhere, with their new iPhone app.

Best Movie, published by Editoriale Duesse, is the leading monthly movie magazine in Italy with an average certified distribution (circulation) of 160k copies per month. BestMovie.it is the online destination where movie goers can be constantly updated about the cinema world with news, trailers, and previews.

With the addition of the iPhone app to their portfolio, which allows even more insight into the latest movies and gossip, combined with fully loaded social interaction features, iBest is sure to beat download records in Italy.

The app has 5 multimedia sections including a Film & Trailer section which, in collaboration with Preview Networks (the European leader in the distribution of movie trailers on Internet, Mobile and Internet TV) offers movie trailers, synopsis and actor information.  The app also has geolocalisation and GPS capabilities which provides local showtimes wherever you are in Italy.

Editoriale Duesse is also the publisher of the official Box Office Magazine and Chart, and is a very well known and respected publisher in Italy both in the consumer and trade press.

When asked about the impact the new app will have on the Italian movie market, Carlo Maraz Galassi, Country Manager for Preview Networks Italy, had this to say: “The trend is moving to mobile.  Therefore, it just makes sense for movie goers in Italy to have a mobile movie option allowing them to be where the action is at all times.  Editoriale Duesse is proving once more their proficiency in understanding the movie market, both from a consumer and business point of view”.

Find out more about the iBest Move app here.

Find out more about Preview Networks on www.previewnetworks.com

About 

is ’s largest preview distribution network.  We serve websites, social networks,  and Our content is available on MSN, MTV, Brightcove, IMDB, , The Times, MySpace, The Guardian, El Pais, El Mundo, Le Monde and more than 1,500 other online .  We work with more than 300 entertainment companies including Sony, Fox, Disney, Warner, Universal, and Paramount.

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Aug 23

My Movies iPhone App

By Heather Timmerman mobile, movie app, Products 1 Comment »

We’re happy to announce another mobile app has joined our network and is available on iTunes.   My Movies iPhone Pro is now online displaying movie trailers from Preview Networks.  But that’s not the most interesting part of the application.

My Movies truly aims to be a complete movie database package solution by allowing you to keep your collection between multiple clients, platforms, and phones whether online or in a household.  You never have to worry about losing your fantastic movie collection because the application works off of an internal database so you don’t have to be online to search for what movie you should watch tonight.

Perhaps my favorite part of the application from an online marketing perspective is the camera barcode scanning feature that allows you to add a title to your collection or watch a movie trailer instantly while in a video store to determine whether or not it’s worth seeing.

Barcode scanning is nothing new, but it shows the increasing trend of instant gratification and immediate interaction between the average consumer and product on the shelf when it comes to online usage.    Read more about the My Movies iPhone App.

About Preview Networks

Preview Networks is Europe’s largest preview distribution network.  We serve websites, social networks, and .  Our content is available on MSN, MTV, Brightcove, IMDB, iTunes, The Times, MySpace, The Guardian, El Pais, El Mundo, Le Monde and more than 1,500 other online media.  We work with more than 300 entertainment companies including Sony, Fox, Disney, Warner, Universal, and Paramount.  Learn more on previewnetworks.com

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Jul 26

96% Recommendation Rate

By Heather Timmerman General, mobile, News we can use, Preview Networks PR and News 1 Comment »

In May, 2010 Preview Networks launched a customer survey to keep a pulse on what is new and happening in the video distribution world.   We inquired on preferences in content distribution channels and online tracking methods.

5 out of 10 customers surveyed indicated mobile would be one of the main developments in regards to content distribution.   Not surprising, with the launch of Android phones and the new iPhone 4.   The good news for our customers is that Preview Networks supports multiple iPhone and Android apps with new developments in the pipeline.

70% also indicated they would like enhanced reporting capabilities – something we are already working on.

Perhaps the best news of all however, is that 96% of our customers either already have recommended our service or would do so to a colleague in the future. Speed and quality of service were at the top of the list, with size and quality of network falling in line right behind.   In other words, Preview Networks provides: “Fast and friendly service delivering content to quality networks you can trust.”

Now that’s something to shout about!

About Preview Networks

Preview Networks is the largest international preview syndication network serving web, and in ten markets in Europe.   Preview Networks is available on MSN, MTV, Brightcove, IMDB, The Times, MySpace, The Guardian, El Pais, El Mundo, Le Monde and more than 1,500 other online media.  We work with more than 300 entertainment companies.  Learn more on previewnetworks.com

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Jun 07

Filmtrailer App Review Round Up: Highest Marks for Preview Networks iPhone App

By Ed Celis Because We Love Film, mobile, movie app, Products, reviews, Technology Comments Off

Since it’s launch in December 2009, Preview Network’s Filmtrailer iPhone Application has been an undeniable success. Downloaded 524,000 times and counting, the application has received overwhelmingly positive feedback from users and reviewers in multiple markets.

Now Updated
Filmtrailer v1.1, was released in June 2010 by Preview Networks, and includes a number of improvements to increase performance and stability as well as cinema listing and mapping functions in its French, German, and Spanish versions.  At the same time, users in Denmark and Germany will have access to more content via Preview Networks new DVD / Blu Ray Channel. The application will also deliver video in Mobile HD format for optimal picture quality.

The latest review of the application, from German on-line magazine digital-room.de can be seen here: http://www.digital-room.de/test/movie/232

Other Preview Reviews can be read here:

From Spain:

blueplastic.net
macvisions.es
actualidad iphone
gizmovil.com
juegosiphone.org
goponygo.com
fansdeapple.com

From Italy:

spazioiphone.com
iphoneitalia.com
izpazio.net

From Germany:

pocketbrain.de
apfelkraft.de

In English:

mactalk.com.au

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