In the battle to win “eyes and cash” (sorry couldn’t resist it), much has been said and written about what encoding format (codec) will be the dominant one into the future. This is relevant because, as was the case with the BetaMax / VHS battle of yore, the codec which will power digital video will determine many key elements of the whole digital content experience into the future. In any case, the people at TechCrunch have looked at the issue and have declared H264 the winner of this particular struggle.
And, why, you ask, should we care here at Preview Networks? Well, for one thing, the company made the switch to H264 late last year, and have seen an improvement over the quality of our service and less stress to our servers as H264 delivers smaller file sizes, and greater video quality. Read the whole report here.



